by Parissa Behnia | Jun 30, 2020 | Custom Coaching, Startup Advisory, Strategy Consulting
I get a lot of questions about the passion I have for my work and why I do what I do. I work with badasses. I help them discover and unleash their superpowers… the stuff which defines THEIR brilliance. My absolute favorite thing to do is to stand in front of...
by Parissa Behnia | Aug 16, 2017 | Approach, Custom Coaching, Startup Advisory, Strategy Consulting
Do you miss the forest for the trees? Are you sometimes nearsighted when it comes to your work? Good business vision can help you see the entire picture. Children are told to eat their carrots to improve their vision but entrepreneurs need to eat their strategy...
by Parissa Behnia | Aug 7, 2017 | Uncategorized, Approach, Custom Coaching, Startup Advisory, Strategy Consulting
A recent conversation about ancestry got us thinking about legacy and how it influences our future. Many times, we’ve seen history repeat itself because we’ve not learned from it. This applies to business history, too. Having your own business can feel...
by Parissa Behnia | Jul 25, 2017 | Approach, Custom Coaching, Strategy Consulting
Do you hustle? No, not this hustle. Generally, do you hustle? Do you take a hard look at your business, your business environment and use experimentation to navigate your way forward? It’s time to look for outside inspiration: The Rolling Stones. The Rolling...
by Parissa Behnia | Jul 17, 2017 | Custom Coaching, Startup Advisory
Fear. We all experience it. Occasionally, fear gets the better of us. Naturally, we look upon it with an unkind eye but we should rethink that. In business, it is possible to be afraid of any number of things: failure, success, growth, making mistakes, rejection, the...
by Parissa Behnia | May 1, 2017 | Custom Coaching, Genius, Strategy Consulting
Previously, we’ve talked about the Lean Canvas Model, building block questions, value propositions, pivots and empathy. The one thing that’s key to success as we build and grow our businesses? Employees. It turns out we won’t be successful until...
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